More than a director, Rajamouli is an innovative Marketing Manager who can take his project to every door step and pull audience towards theatres. We have seen enough of such occasions from Jakkanna and the way ‘Eega’ publicity made it to open so grandly at BO re-approved his trade tactics. Now, we hear that Trivikram Srinivas is also planning such new techniques for ‘julaayi’ and once the censor is completed, he will come up with new strategies already well designed.
‘Trivikram has set a new trend by directing the first promotional song which got huge response. He has many more such marketing plan of actions. However, punch dialogues of Trivikram along with energetic tunes of DSP and stylish action of Allu Arjun will entertain the audience thoroughly,’ said producer Radha Krishna preparing for the grand release of ‘julaayi’ in nearly 1600 screens.