So Iddaramayilatho is BB in Kerala. It's nice to see
allu arjun is now considered as a superstar in kerala....his movies get good initial collection ..
Iddaramayilatho is a blockbuster in kerala & also his new movie "race gurram " mal version
distribution right bought by sree kaleshwary films , leading distributers with an amount of 2.60 crore...
they are planning a huge release ... they are blocked around 200 theaters now & they are looking
around 250-275 theaters as final count..this is a record in kerala